Preference 10.1 Helsinki Very Light Ash Blonde Hair Dye, Blonde

Preference 10.1 Helsinki Very Light Ash Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference 10.21 Stockholm Very Light Pearl Blonde Hair Dye, Blonde

Preference 10.21 Stockholm Very Light Pearl Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference 6.45 Brooklyn Intense Copper Auburn Hair Dye, Auburn

Preference 6.45 Brooklyn Intense Copper Auburn...

The new colour secretPréférence is legendary for its lustrous colour results, and fade-resistant formula. It now comes with a new precious High Shine Elixir.Simply add it to the mix.Experience the premium performance of Préférence, with colour radiance...

Superdrug
£7.99
Quick Look   
Preference Blondissimes 01 Lightest Natural Blonde Hair Dye, Blonde

Preference Blondissimes 01 Lightest Natural Blonde...

Recital has been improved and become Preference. Still the same sophisticated colour with perfect grey coverage, but with a new shine enhancing conditioner.

Superdrug
£7.99
Quick Look   
Preference Blondissimes 03 Lightest Ash Blonde Hair Dye, Blonde

Preference Blondissimes 03 Lightest Ash Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Glam Highlights 01 Hair Dye: Blonde Hair, Blonde

Preference Glam Highlights 01 Hair Dye: Blonde...

Brush-on Glam Highlights help to illuminate the look of your hair with naturally blended golden reflects. Glam Highlights is our new way to get the latest fashionable highlights look. The kit contains lightening cream technology giving optimal lightening...

Superdrug
£7.99
Quick Look   
Preference Glam Highlights 02 Hair Dye: Blonde Hair, Brunette

Preference Glam Highlights 02 Hair Dye: Blonde...

Brush-on Glam Highlights help to illuminate the look of your hair with naturally blended golden reflects. Glam Highlights is our new way to get the latest fashionable highlights look. The kit contains lightening cream technology giving optimal lightening...

Superdrug
£7.99
Quick Look   
Preference Glam Highlights 03 Hair Dye: Brown Hair, Brunette

Preference Glam Highlights 03 Hair Dye: Brown...

Brush-on Glam Highlights help to illuminate the look of your hair with naturally blended golden reflects. Glam Highlights is our new way to get the latest fashionable highlights look. The kit contains lightening cream technology giving optimal lightening...

Superdrug
£7.99
Quick Look   
Preference Glam Highlights 04 Hair Dye: Brown Hair, Brunette

Preference Glam Highlights 04 Hair Dye: Brown...

As glamorous as a brunette, as beautiful as a blonde, it's the Glam Bronde look. Bronde is the latest fashionable shade between a brunette and a blonde, achieved by adding blonde layers at the stroke of a brush. Preference new Glam Bronde kit combines...

Superdrug
£7.99
Quick Look   
Preference Glam Highlights 05 Hair Dye: Dark Brown Hair, Brunette

Preference Glam Highlights 05 Hair Dye: Dark Brown...

As glamorous as a brunette, as beautiful as a blonde, it's the Glam Bronde look. Bronde is the latest fashionable shade between a brunette and a blonde, achieved by adding blonde layers at the stroke of a brush. Preference new Glam Bronde kit combines...

Superdrug
£7.99
Quick Look   
Preference Infinia 1.07 Florence Black Hair Dye, Black

Preference Infinia 1.07 Florence Black Hair Dye,...

The new colour secretPréférence is legendary for its lustrous colour results, and fade-resistant formula. It now comes with a new precious High Shine Elixir.Simply add it to the mix.Experience the premium performance of Préférence, with colour radiance...

Superdrug
£7.99
Quick Look   
Preference Infinia 11.11 Ultra Light Crystal Blonde Hair Dye, Blonde

Preference Infinia 11.11 Ultra Light Crystal Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 11.12 Ultra Light Pearl Blonde Hair Dye, Blonde

Preference Infinia 11.12 Ultra Light Pearl Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 3 Brasilia Dark Brown Hair Dye, Brunette

Preference Infinia 3 Brasilia Dark Brown Hair...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 4.01 Paris Natural Dark Brown Hair Dye, Brunette

Preference Infinia 4.01 Paris Natural Dark Brown...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 4.15 Caracas Iced Chocolate Hair Dye, Brunette

Preference Infinia 4.15 Caracas Iced Chocolate...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 4.26 Pure Burgundy Violet Hair Dye, Vibrant

Preference Infinia 4.26 Pure Burgundy Violet Hair...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 5.3 Virginia Chestnut Brown Hair Dye, Brunette

Preference Infinia 5.3 Virginia Chestnut Brown...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 5 Palma Natural Light Brown Hair Dye, Brunette

Preference Infinia 5 Palma Natural Light Brown...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 6.21 Opera Irridescent Light Brown, Brunette

Preference Infinia 6.21 Opera Irridescent Light...

Preference, the expert of fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 7.3 Florida Honey Blonde Hair Dye, Blonde

Preference Infinia 7.3 Florida Honey Blonde Hair...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 7 Rimini Dark Blonde Hair Dye, Blonde

Preference Infinia 7 Rimini Dark Blonde Hair Dye,...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 8.3 Cannes Soft Golden Blonde Hair Dye, Blonde

Preference Infinia 8.3 Cannes Soft Golden Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 8 California Natural Mid Blonde Hair Dye, Blonde

Preference Infinia 8 California Natural Mid Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 9.13 Bergen Light Beige Blonde Hair Dye, Blonde

Preference Infinia 9.13 Bergen Light Beige Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Infinia 9.1 Viking Light Ash Blonde Hair Dye, Blonde

Preference Infinia 9.1 Viking Light Ash Blonde...

Preference, an expert in fade-defying colour, now includes for the first time an additional Colour Extender. It revives the look of day 1 colour & shine for show-stopping gorgeous colour.

Superdrug
£7.99
Quick Look   
Preference Platinum Extreme Platinum Blonde Hair Dye, Blonde

Preference Platinum Extreme Platinum Blonde Hair...

Absolute platinum, lustrous shineReveal your inner blonde goddess with our new generation of extreme lightening technology, with up to 8 levels of lift. Keep colour and shine lustrous for weeks and protect against brassiness with our Brass-Defy Conditioner....

Superdrug
£7.99
Quick Look   
Preference Platinum Very Light Blonde 6L Hair Dye, Blonde

Preference Platinum Very Light Blonde 6L Hair...

Absolute platinum, lustrous shineReveal your inner blonde goddess with our new generation of supreme lightening technology, with up to 6 levels of lift. Keep colour and shine lustrous for weeks and protect against brassiness with our Brass-Defy Conditioner....

Superdrug
£7.99
Quick Look   
Preference Wild Ombré 01 Hair Dye For Dark Brown Hair, Brunette

Preference Wild Ombré 01 Hair Dye For Dark Brown...

Light Brown to Dark Brown.Get perfectly blended, dip dyed hair with this first at home dip-dye kit.

Superdrug
£7.99
Quick Look   
Preference Wild Ombré Intense 104 Hair Dye: Dark Brown Hair, Brunette

Preference Wild Ombré Intense 104 Hair Dye: Dark...

The secret of Intense OmbréThe new way to do Ombré hair is to give it more contrast. Intense Ombré offers you this effect and is easy to apply and maintain by lightening only the desired lengths and tips of your hair, creating a unique intense dip...

Superdrug
£7.99
Quick Look   
L

L'oreal Paris Preference 3.66 Dark Red...

Up to 8 weeks of fade-defying colour. Lustrous day-1 colour and shine. Ultra-intense. -.

L

L'oreal Paris Prf Hair Dye 21 Starry...

Up to 8 weeks of fade-defying colour. Lustrous day-1 colour and shine. Ultra-intense. -.

L

L'oreal Paris Prf Hair Dye P38 Deep...

Up to 8 weeks of fade-defying colour. Lustrous day-1 colour and shine. Ultra-intense. -.

L

L'oreal Paris Prf Hair Dye 8.1 Copenhagen...

Up to 8 weeks of fade-defying colour. Lustrous day-1 colour and shine. Ultra-intense. -.

L

L'oreal Paris Prf Hair Dye 11.11 Ultra...

Up to 8 weeks of fade-defying colour. Lustrous day-1 colour and shine. Ultra-intense. -.

L

L'oreal Paris Preference Color Extreme...

With high shine elixir. Absolute platinum, lustrous shine. Extreme lightening with brass-defying care. Lightens up to 8 levels. 1 Tube of Lightening Crème 25ml e.

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